For owners, GMs & marketing directors of Generac Premier dealerships in the Sun Belt
Premier dealers in the Sun Belt are spending 30–50% more on Angi, HomeAdvisor, and Google than two years ago — and booking the same number of installs. This audit shows you the channels that are bleeding, the keyword waste your agency is hiding, and the three highest-ROI fixes you can make in 30 days.
$1,500 flat. 7–10 business days. Money back if we don't find at least $5,000/month in waste or recoverable revenue. No retainer. No long-term contract. No upsell.
If we don't find $5,000+/month in misallocated ad spend within 7 days, you don't pay. We've never had to refund.
Every month you wait, the bleeding compounds. The audit takes 7–10 days. The break-even is week one.
Before writing the methodology, here's the research it took to know what to actually look for inside a Generac Premier dealer's lead-gen stack:
We're not Generac corporate. We're not selling you a 12-month retainer. We built a specific diagnostic tool for a specific problem in a specific niche — and we put our fee on the line behind it. If the methodology doesn't find $5K+/month in recoverable spend, you pay nothing.
The Sun Belt Dealer Audit System™
Every finding ties back to a dollar amount on your P&L. No vague "directional insights." No 47-recommendation dump. Just the math underneath your install pipeline — and the three highest-ROI fixes you can make in 30 days.
Every channel, every dollar, every booked install. Cost-per-booked-install ranked from cheapest to most expensive — usually shows 1-2 channels are 3-4× more expensive than you thought.
Google Ads only. Search-terms report ranked by spend, geo-waste mapped against your service area, dollar amount of cuttable spend per finding.
Every inbound web lead in the last 90 days, time-stamped from form to first contact. Conversion rate per time bucket. Dollar cost of every lost-because-slow lead.
Three highest-ROI moves in the next 30 days. Specific change, who does it, dollar impact, and person-hours to implement. 60-min walkthrough call to dial in execution.
Punch in your last month and see your CPBI in 30 seconds. The number that pays your bills — and the one your agency probably never shows you.
All math runs in your browser. Nothing is sent or stored.
Benchmark range derived from industry research on Sun Belt Premier dealer unit economics. Your actual per-channel CPBI will vary — the full audit produces an exact channel-by-channel breakdown.
Six deliverables. One walkthrough call. Built to pay for itself in week one.
Money back in full if we don't surface $5,000+/month in misallocated spend.
Every month you wait is another $4–8K in waste. $1,500 audit pays for itself within week one. Money back if we don't find $5K+/month. No retainer, no upsell.
Fill in the form below. We'll send you the 1-page scope and a calendar link within 1 business hour.
If after 7–10 days we haven't surfaced at least $5,000/month in misallocated ad spend or recoverable lost revenue, we refund the $1,500 in full.
No retainer required. No commitment beyond the audit. Every finding is documented in writing so the bar is verifiable. The average finding in our audits is $8,000–$15,000/month — at the low end the audit pays itself back in 5 operating days.
Worst case: we don't find $5K+/mo in waste, you pay nothing, and you keep the findings either way. Best case: $10K+/month in savings, forever. That's the bet.
Read-only access to your Google Ads account, your Angi/HomeAdvisor/Networx (whichever you run), an export of the last 90 days of leads from your CRM, and last quarter's invoices for any paid lead source. Plus a 30-minute kickoff call. That's it — we do everything else.
Your agency reports Cost Per Lead because it makes their work look good. We report Cost Per Booked Install — the only metric that pays your bills. We also work cross-channel: most agencies optimize one channel at a time, but the savings live in the channel comparison, not within any single channel.
Same audit, same findings, same fee. Often easier — you already have the data we need without a third-party gatekeeper.
Only if you want us to, and only as a separate engagement. The audit is intentionally standalone. Three paths: (1) you implement the report yourself, (2) you hire us monthly at $4,500–$7,500/mo, or (3) you take the report to your existing agency. Paths 1 and 3 are free of any further cost.
The audit still works, but your absolute dollar findings will be smaller. If you're spending less than $3,000/month on paid lead-gen, we'll usually tell you the audit isn't a fit yet — and we'll say that on the discovery call.
We document every finding in writing with the dollar amount it represents. If the total of those findings is less than $5,000/month in waste or recoverable revenue, you reply to the report with "refund please" and we wire the $1,500 back within 3 business days. We've never had to issue one.
Because the math has to work for both of us. The audit pays back in 3–5 days at the average finding amount, so the price has to be low enough that the no-brainer math is impossible to argue with. We're also building a case-study portfolio in the Generac niche — first 10 founding-cohort dealers get the $750 price in exchange for the right to reference the results later.