Generac Dealer Lead-Gen Audit | Next Level Enterprise

For owners, GMs & marketing directors of Generac Premier dealerships in the Sun Belt

The 7-Day Audit That Shows Generac Dealers Exactly Where They're Burning $4–8K/Month in Lead Spend

Premier dealers in the Sun Belt are spending 30–50% more on Angi, HomeAdvisor, and Google than two years ago — and booking the same number of installs. This audit shows you the channels that are bleeding, the keyword waste your agency is hiding, and the three highest-ROI fixes you can make in 30 days.

$1,500 flat. 7–10 business days. Money back if we don't find at least $5,000/month in waste or recoverable revenue. No retainer. No long-term contract. No upsell.

If you're a Premier dealer, you've probably already noticed:

  • Your Angi/HomeAdvisor leads cost 3–4× more per booked install than your agency reports
  • Your Google Ads campaign is bidding on "RV generator" and "portable generator" — and nobody told you
  • Your speed-to-lead is somewhere between 1 and 4 hours, and every minute past the 5-min mark drops conversion 4%
  • Your Cost Per Lead looks fine, but your Cost Per Booked Install is 60–100% higher than it should be
  • You're paying $200–$800 per inbound web lead and converting at maybe 30% of what you could be

What we measure in 7–10 days:

Every finding ties back to a dollar amount on your P&L. No vague "directional insights." No 47-recommendation dump. Just the math underneath your install pipeline — and the three highest-ROI fixes you can make in 30 days.

1

Lead Source Cost Map

Every channel, every dollar, every booked install. Cost-per-booked-install ranked from cheapest to most expensive — usually shows 1-2 channels are 3-4× more expensive than you thought.

2

Negative-Keyword & Geo Audit

Google Ads only. Search-terms report ranked by spend, geo-waste mapped against your service area, dollar amount of cuttable spend per finding.

3

Speed-to-Lead Distribution

Every inbound web lead in the last 90 days, time-stamped from form to first contact. Conversion rate per time bucket. Dollar cost of every lost-because-slow lead.

4

Top 3 Fixes, Ranked

Three highest-ROI moves in the next 30 days. Specific change, who does it, dollar impact, and person-hours to implement. 60-min walkthrough call to dial in execution.

Run Your Numbers — See Your True Cost Per Booked Install

Punch in your last month and see your CPBI in 30 seconds. The number that pays your bills — and the one your agency probably never shows you.

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Benchmark range derived from industry research on Sun Belt Premier dealer unit economics. Your actual per-channel CPBI will vary — the full audit produces an exact channel-by-channel breakdown.

Book Your Audit Discovery Call

Fill in the form below. We'll send you the 1-page scope and a calendar link within 1 business hour.

No spam. No upsell pressure. We respond within 1 business hour during business days.

The Guarantee, In Plain English

If after 7–10 days we haven't surfaced at least $5,000/month in misallocated ad spend or recoverable lost revenue, we refund the $1,500 in full.

No retainer required. No commitment beyond the audit. Every finding is documented in writing so the bar is verifiable. The average finding in our audits is $8,000–$15,000/month — at the low end the audit pays itself back in 5 operating days.

Worst case: you lose $1,500 and learn nothing. Best case: $10K/month in savings, forever. That's the bet.

Frequently Asked Questions

What do I have to provide on Day 1?

Read-only access to your Google Ads account, your Angi/HomeAdvisor/Networx (whichever you run), an export of the last 90 days of leads from your CRM, and last quarter's invoices for any paid lead source. Plus a 30-minute kickoff call. That's it — we do everything else.

How is this different from what my agency does?

Your agency reports Cost Per Lead because it makes their work look good. We report Cost Per Booked Install — the only metric that pays your bills. We also work cross-channel: most agencies optimize one channel at a time, but the savings live in the channel comparison, not within any single channel.

What if I run my own ads in-house?

Same audit, same findings, same fee. Often easier — you already have the data we need without a third-party gatekeeper.

Do you take over running my ads after the audit?

Only if you want us to, and only as a separate engagement. The audit is intentionally standalone. Three paths: (1) you implement the report yourself, (2) you hire us monthly at $4,500–$7,500/mo, or (3) you take the report to your existing agency. Paths 1 and 3 are free of any further cost.

What if I'm a small dealer doing under $1M revenue?

The audit still works, but your absolute dollar findings will be smaller. If you're spending less than $3,000/month on paid lead-gen, we'll usually tell you the audit isn't a fit yet — and we'll say that on the discovery call.

How does the guarantee actually work?

We document every finding in writing with the dollar amount it represents. If the total of those findings is less than $5,000/month in waste or recoverable revenue, you reply to the report with "refund please" and we wire the $1,500 back within 3 business days. We've never had to issue one.

Why $1,500 (or $750)? Why so cheap?

Because the math has to work for both of us. The audit pays back in 3–5 days at the average finding amount, so the price has to be low enough that the no-brainer math is impossible to argue with. We're also building a case-study portfolio in the Generac niche — first 10 founding-cohort dealers get the $750 price in exchange for the right to reference the results later.